USC made a big show in the offseason of boosting its video department by bringing Jacob Brown and Will Stout over from LSU. Already, USC’s new director and assistant director of football video production are proving their worth. On Wednesday, two days before USC is set to kick off its fall camp for the 2020 season, USC released its preseason hype video for a year that will be unlike any other in recent memory.
Narrated by former USC standout Willie McGinest and including featured cameos from quarterback Kedon Slovis, wide receiver Amon-Ra St. Brown, cornerback Chris Steele and outside linebacker Drake Jackson, the video announces USC’s start to the 2020 season. It also shows the impact these videos will have when it comes to social media, driving engagement with fans and also a more significant reach and impact with potential recruits.